phone stand
Everything captured about this concept, with the source of each figure, the places the sources disagree, and what to check next.
42% of the Etsy listings for phone stand are not title-matched
30 of 52 listings carry an exact-phrase or all-tokens title match. The rest were returned by relevance ranking.
Read the title-matched figures, not the full-sample ones.
Interest proxy
~ 1,012,380
cumulative downloads, cumulative
Downloads, likes or favourites. Evidence that people looked, never that anyone bought.
thingiverse · n=7
Published floor
≥ 125,500
published monthly purchase floor, past month
A lower bound the marketplace itself published. The true figure is at least this.
amazon-keepa · n=20 · 2026-09-19
Provider estimate
~ 47,134
estimated lifetime sales, title-matched listings only, lifetime
A third-party model's guess at how much a listing has sold. Not a measurement.
etsy-everbee · n=30
Target buyer
Who is paying, and how much, on each channel that carries this concept.
On Amazon the median phone stand product sells at $12.99, across 20 of 20 captured products.
amazon-keepa:v_concept_amazon (n=20) @2026-09-19
On Etsy the median physical phone stand listing asks $47.63, across 52 physical listings.
etsy-everbee:v_concept_panel (n=52)
Observed need
What people did — downloaded, reviewed, bought — separated by which of those it was.
7 indexed designs for phone stand have been downloaded 1,012,380 times in total. That is interest, not purchases.
thingiverse:v_concept_panel (n=7)
Etsy buyers have left 9,020 reviews on phone stand listings — people who bought, not people who browsed.
etsy-everbee:v_concept_panel (n=52)
Supporting demand
Search and purchase evidence, each labelled with the kind of figure it is.
Amazon publishes a purchase floor on 20 of 20 captured phone stand products, summing to at least 125,500 units bought in the past month.
amazon-keepa:v_concept_amazon (n=20) @2026-09-19
Competing solutions
Who already answers this need, and how crowded the answer is.
The median captured phone stand product holds Amazon sales rank 460 in its category — a position, not a volume.
amazon-keepa:v_concept_amazon (n=20) @2026-09-19
The median phone stand product carries 2 offers competing on the same listing.
amazon-keepa:v_concept_amazon (n=20) @2026-09-19
52 Etsy listings were captured for phone stand, of which 30 name it in their own title.
etsy-everbee:v_concept_panel (n=52)
Possible differentiation
Where a printed version could win, read off the price evidence rather than assumed.
Etsy buyers pay 3.67× the Amazon price for phone stand — $47.63 against $12.99. Whatever justifies that premium is what a printed version has to offer; matching Amazon on price is not a strategy a printer can win.
etsy-everbee:v_concept_panel (n=52)amazon-keepa:v_concept_amazon (n=20) @2026-09-19
Amazon's median phone stand product is $12.99. At that price a printed unit has very little room for filament, machine time and fees, so a differentiated or personalised version is the only version worth modelling.
amazon-keepa:v_concept_amazon (n=20) @2026-09-19
Conflicting evidence
Where two sources disagree. Stated, never resolved into an average.
1,012,380 downloads against an estimated 47,134 lifetime Etsy sales. People who want phone stand are largely printing it themselves — the free file is the competitor, and the download figure is not a demand forecast.
thingiverse:v_concept_panel (n=7)etsy-everbee:v_concept_panel (n=30)
22 of 52 Etsy listings do not name phone stand in their title — they came back from a relevance-ranked search. Every Etsy figure here is weaker than its row count suggests.
etsy-everbee:listing_concepts (n=52)
Unknowns
What this brief does not know. Absence is a finding, not a blank.
No search-volume rows match phone stand. Demand here is inferred from marketplace activity, not from what anyone searched for.
No figure here is a measured conversion rate, a margin, or a unit cost. Nothing captured tells us what one costs to produce, or what share of the people who look at phone stand go on to buy.
Trademark, patent and design-right exposure for phone stand has not been checked by anything in this system.
Next validation step
- Read the top title-matched Etsy listings for phone stand and name what the $47.63 buyer is paying for that the $12.99 buyer is not — material, personalisation, size, or fit. That single answer decides whether this is a product or a race to the bottom.
- Settle the conflicting evidence above before costing anything. A brief with unresolved conflicts is a reason to look harder, not a reason to buy filament.
- Run phone stand through the fleet planner at $12.99 and again at the Etsy median. The channel that survives its own price is the channel to model.
This brief is assembled from captured rows only. There is no blended score for phone stand, deliberately: the sections disagree, and a single number could only hide that.